The pandemic forced dance retailers to give up certain ways of doing business. But what started as a necessity could end up having unexpected positive results for you and your business.
The past several years have seen an explosion of small dancewear brands selling sustainable products. Here’s what “sustainable dancewear” means—and why it could be the future of the industry.
Jamia Ramsey’s nearly three-year-old business was sparked by her own experience as a dancer. Now she’s filling a niche for other dancers of color like herself.
In 2011, Erin Carpenter’s Nude Barre filled a void in the retail marketplace for dancers of color. Today, even as more companies move toward selling inclusive dancewear, Nude Barre continues to thrive.
