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Managing a Dance BusinessPosted onAugust 4, 2021August 4, 2021

Tell Me a Story: How a Compelling Brand Story Introduces Your Dance Business to the World

Your brand story can help your business attract and connect with customers. Here’s how to write one that works.

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Two plush armchairs in off white, with three fitting rooms, with off white drapes on a circular rod.
Dance RetailersPosted onJuly 26, 2021July 27, 2021

Designs & Displays: Give Your Dance Store a Fall Refresh

Here’s some design inspiration to add sizzle to your store for the fall selling season—from major overhauls to easy updates.

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Managing a Dance BusinessPosted onJuly 22, 2021July 22, 2021

How 3 Business Owners Map Their Customer-Experience Journeys

Stepping into your customers’ shoes can show you where you’re winning—and losing—business. We asked a trio of dance business owners to walk us through their customer journeys, and got tips from an expert on how to improve them.

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Owning a Dance StudioPosted onJuly 15, 2021July 15, 2021

How 4 Dance Schools Bounced Back From Catastrophic Disasters

From fires to break-ins, these studios’ horror stories are lessons in resilience and disaster preparedness.

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Dance RetailersPosted onJuly 12, 2021July 12, 2021

How to Craft a Winning Marketing Message for Your Dance Store

Don’t feel you have to resort to discounting to entice customers into the store this fall. A compelling marketing message is a better way to bring them back after this year of COVID—and get your business on more solid ground financially.

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Owning a Dance StudioPosted onJuly 8, 2021July 8, 2021

Recital? Check. Next Up: Fall Enrollment

Seven strategies to turn your post-recital high into strong fall enrollment for new and returning students

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Dance RetailersPosted onJuly 7, 2021July 7, 2021

What’s Your Dance Store’s Plan for Tax-Free Shopping Days?

It’s another great opportunity to reengage your customers and bring them back into the store.

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Managing a Dance BusinessPosted onJune 30, 2021June 30, 2021

Boost Your Business’ Brain Trust With These Arts-Focused Resources

Lean dance businesses and solopreneurs may not have the budget for in-house experts or administrators. Luckily, these four organizations offer resources and support on everything from digital marketing to finances to compliance—often for free.

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Dance RetailersPosted onJune 30, 2021June 30, 2021

12 Tips to Crush This Year’s Back-to-Dance Retail Season

ICYMI, here are some of the key takeaways (and inspiration) from Dance Business Weekly’s June webinar for dance retailers.

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Dance RetailersPosted onJune 24, 2021June 24, 2021

Helper Apps to Boost Your Dance Store’s E-Commerce in Surprising Ways

Could these add-ons improve your online store’s customer experience? They’ve been road-tested by experienced dance retailers. Here’s the scoop.

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Jun 3
Presenting Denver 2022 Dance Festival
Byron Theatre at The Robert and Judi Newman Center, University of Denver
Jun 4
Ballet California’s Production of Cinderella
Armstrong Theater
Jun 4
Presenting Denver 2022 Dance Festival
Byron Theatre at The Robert and Judi Newman Center, University of Denver
Jun 5
Ballet California’s Production of Cinderella
Armstrong Theater
Jun 11
Pointe Magazine’s Tutu/22 Anniversary Event
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