Back-to-school typically accounts for some of the year’s biggest sales for dance retailers, but this fall will be different. This is how resourceful local dance retailers are dealing with the disruptions of COVID-19.
Online selling, which offers your physical store a lifeline after COVID-19 closures, could end up being a vital part of building a more sustainable dance retail business, too. Here’s how to get a jump-start.
Even with many of their businesses on hold, dancewear makers, studios and stores are doing what they can to help during COVID-19.
Rachel Arnold’s homework packets and faculty book clubs keep her studio business healthy during COVID-19 by focusing on community and commitment.
Being attuned to what motivates these young shoppers can help you tap into this growing market. More than any other generation, Gen Z shoppers want…
How Valerie Green set up a surprisingly affordable rental dance studio just a stone’s throw from Manhattan—and created a home for her own dance company, too.
Now more than ever, understanding and forecasting cash flow is one of the most useful management skills a studio owner can have.
Acquiring a building is no small feat, especially in San Francisco’s ultra-competitive real estate market. Here’s how Smuin Ballet moved mountains to buy their own building in Potrero Hill.
Retailers big and small are looking for ways to move this season’s inventory to generate cash to survive. Here’s expert advice on designing retail deals that will help, not hurt, your business.
One benefit you now provide dance students is a sense of normalcy and positive interaction. Here’s how four studios demonstrate to their customers why this is worth paying for.