In a world gone virtual, how can dance business owners make meaningful connections? We asked three entrepreneurs to share their best practices.
As a freelance dance educator, you are your own small business—and it pays (literally) to act like it. Use these marketing tips, financial best practices and more to get started.
When the pandemic hit, Dallas Black Dance Theater was one of the few dance companies that chose to charge for their virtual performances from the get-go. Executive director Zenetta Drew shares how they did it—and why more companies should try.
Asking people to donate money to help your for-profit business works best when they understand why you need it and what they’ll get in exchange. Here are some best practices for developing a successful campaign.
General operating funds are what keep the lights on at dance nonprofits. But before COVID-19, they could be difficult to procure, with big donors wanting to designate gifts for pet projects and foundations wary of giving unrestricted cash. Here’s how COVID-19 is changing that.
What’s it like to launch a business centered on your knowledge and experience as a performing artist? Jim Cooney shares why and how he created Amplified Artists, a new online membership community designed specifically for performing arts professionals.
New year, new business goals. It turns out these common ones could use a rethink—here’s how experts recommend you approach them.
While the current economic picture is grim for many Americans, the “K-shaped” recovery means high earners may have even more wealth than before the pandemic. For nonprofit dance organizations, this is good news—if they can successfully leverage their asks.
Skip the clichéd New Year’s resolutions and consider these expert recommendations for dance business owners of all kinds.
The renowned dancers and choreographers have off-Broadway gigs (with Broadway not far off), high-profile music videos and a VMA nomination under their belt. But during the pandemic they’ve added another item to their impressive resumé: owners of an innovative new dance studio and an intensive on-demand online program.