What It’s Like to Start a Dance Convention During a Pandemic

When studio owner Kyle Preiser teamed up with university educator and longtime convention faculty Judy Rice, their 2020 plan didn’t factor in the arrival of COVID-19. But rather than postpone the launch of Alpha Dance Convention, they committed to making it a learning experience. Here’s how, with flexibility, patience and a relationship-first approach, their start-up has made good use of a challenging time.