New retail platforms have made it easier and more affordable to create a robust and attractive website for your dance store. Here are some key strategies to make sure your site works for your business—and your bottom line.
Look around at the props and merchandise you have in your store—with a little creativity you can turn almost anything into a Valentine’s Day display.
When storeowner Leslie Roy-Heck calls Saratoga Dance, Etc., a full-service dance retailer, she really means it—right down to creating new product lines (Bunheads, for one) that she knows dancers need.
