Back-to-school typically accounts for some of the year’s biggest sales for dance retailers, but this fall will be different. This is how resourceful local dance retailers are dealing with the disruptions of COVID-19.
We want you to know that we are here for you. We’ll do our best to be a support in the weeks and months to come—bringing you news and business ideas you can use, links to business relief resources, and yes, inspiration and ideas from your fellow dance retailers and studio owners, on how to move forward.
Brand ambassadors and social influencers can increase awareness of your dance store and persuade customers to buy from you.
There’s much more to think about than just adding more of everything. A small-business advisor and two local dance retailers who’ve made multiple storefronts a success offer insights about taking the leap.