Best Moves for Your Small Business
Congrats, you made it through 2020. One bright side of the year: Both you and your studio families have become accustomed to quick pivots, which means now’s the perfect time to make big, bold changes at your studio. Here’s what changes you might want to consider—and how to execute them wisely.
The renowned dancers and choreographers have off-Broadway gigs (with Broadway not far off), high-profile music videos and a VMA nomination under their belt. But during the pandemic they’ve added another item to their impressive resumé: owners of an innovative new dance studio and an intensive on-demand online program.
Studio owners had to reimagine their recitals on the fly this year. What changes—from new locations to virtual performances to red carpets—will stick around for 2021, and maybe even for the long haul?
Lovely Leaps began 2020 with programs in eight preschools and a small weekend-studio enrollment. It’s ending the year having taught over 3,500 students through its robust virtual-class program. Here’s how the owner did it.
Amid the uncertainty of doing business during the COVID-19 pandemic, two popular community dance hubs with very different trajectories—L.A.’s EDGE Performing Arts Center and Chicago’s Visceral Dance Center—share their plans for the future.
When Chasta Hamilton decided to fold her popular competition program, 76 percent of her team members left for other studios. Today, the training program that replaced her comp team is bigger—and more profitable—than the team ever was, and has helped her studio grow overall. Here’s how she did it.
When it comes to music licenses, asking forgiveness rather than permission is not a sound business strategy. But what does that mean for streaming music in virtual classes, now that they are the new norm? We broke down your biggest music-licensing questions (for both normal times and COVID times).
Now that we’re six months into the pandemic, it’s a good time step back and assess what’s worked well so far. Here’s what has proved successful for these three studios.
How one studio owner created a sizable emergency fund—and why she hasn’t touched it during COVID-19.
Retaining students—and attracting new ones—has perhaps never been more difficult, or more important. Experts Kathy Blake and Suzanne Blake Gerety shared five simple steps you can take now to help your fall enrollment.