Amid the uncertainty of doing business during the COVID-19 pandemic, two popular community dance hubs with very different trajectories—L.A.’s EDGE Performing Arts Center and Chicago’s Visceral Dance Center—share their plans for the future.
When Chasta Hamilton decided to fold her popular competition program, 76 percent of her team members left for other studios. Today, the training program that replaced her comp team is bigger—and more profitable—than the team ever was, and has helped her studio grow overall. Here’s how she did it.
When it comes to music licenses, asking forgiveness rather than permission is not a sound business strategy. But what does that mean for streaming music in virtual classes, now that they are the new norm? We broke down your biggest music-licensing questions (for both normal times and COVID times).
Now that we’re six months into the pandemic, it’s a good time step back and assess what’s worked well so far. Here’s what has proved successful for these three studios.
How one studio owner created a sizable emergency fund—and why she hasn’t touched it during COVID-19.
Retaining students—and attracting new ones—has perhaps never been more difficult, or more important. Experts Kathy Blake and Suzanne Blake Gerety shared five simple steps you can take now to help your fall enrollment.
Jana Belot’s six-studio Gotta Dance typically holds 13 in-person performances. Her virtual recitals were just as big a production—complete with animation, musicians and more. Here’s how she did it.
Zoom fatigue is real. Finding ways to engage your students that don’t involve a screen will keep both students and parents happy—and show the value of your business.
Bankruptcy gets a bad rap. But for some dance businesses that are struggling due to the COVID-19 pandemic, it might be a smart way out of debt—and it doesn’t have to mean the end of your business.
One family is itching to return to in-person instruction. Another is understandably scared. Here’s how to make them both—and everyone in between—feel safe, included and engaged.