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Tag: dance studio business

Owning a Dance StudioPosted onMarch 10, 2021March 10, 2021

From Competitors to Business Allies

An unlikely alliance involving 4 competing studios is helping them stay the course through COVID-19 and beyond.

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Owning a Dance StudioPosted onFebruary 11, 2021February 23, 2021

How to Retain Studio Families Who Can’t Pay—Without Breaking Your Bank

A scholarship program can allow you to keep financially struggling families in the fold. Here’s how to create one without compromising on revenue.

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Owning a Dance StudioPosted onJanuary 19, 2021February 23, 2021

Is A Summer Program the New Revenue Stream Your Studio Needs?

Between the potential for a new revenue stream and possible increased demand from studio families who don’t want to travel or spend big bucks this year, there are compelling reasons to start a summer program in 2021. Here’s how to do so successfully, from two veteran studio owners.

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Owning a Dance StudioPosted onJanuary 11, 2021January 11, 2021

Why Now’s the Time to Make Big Changes at Your Studio

Congrats, you made it through 2020. One bright side of the year: Both you and your studio families have become accustomed to quick pivots, which means now’s the perfect time to make big, bold changes at your studio. Here’s what changes you might want to consider—and how to execute them wisely.

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Managing a Dance BusinessPosted onJanuary 5, 2021January 5, 2021

Inside Keone and Mari Madrid’s New Dance Studio and Training Program

The renowned dancers and choreographers have off-Broadway gigs (with Broadway not far off), high-profile music videos and a VMA nomination under their belt. But during the pandemic they’ve added another item to their impressive resumé: owners of an innovative new dance studio and an intensive on-demand online program.

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Owning a Dance StudioPosted onDecember 1, 2020December 1, 2020

Will COVID-19 Change End-of-Year Recitals for Good?

Studio owners had to reimagine their recitals on the fly this year. What changes—from new locations to virtual performances to red carpets—will stick around for 2021, and maybe even for the long haul?

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Owning a Dance StudioPosted onOctober 27, 2020October 27, 2020

How This Teacher Increased Her Revenue Tenfold During the Pandemic

Lovely Leaps began 2020 with programs in eight preschools and a small weekend-studio enrollment. It’s ending the year having taught over 3,500 students through its robust virtual-class program. Here’s how the owner did it.

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Managing a Dance BusinessPosted onOctober 19, 2020October 19, 2020

A Tale of Two Studios

Amid the uncertainty of doing business during the COVID-19 pandemic, two popular community dance hubs with very different trajectories—L.A.’s EDGE Performing Arts Center and Chicago’s Visceral Dance Center—share their plans for the future.

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Owning a Dance StudioPosted onOctober 13, 2020October 9, 2020

How Axing Her Comp Team Paid Off for This Studio Owner

When Chasta Hamilton decided to fold her popular competition program, 76 percent of her team members left for other studios. Today, the training program that replaced her comp team is bigger—and more profitable—than the team ever was, and has helped her studio grow overall. Here’s how she did it.

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Owning a Dance StudioPosted onSeptember 8, 2020September 8, 2020

Yes, You Do Need a Music License for Your Virtual Classes

When it comes to music licenses, asking forgiveness rather than permission is not a sound business strategy. But what does that mean for streaming music in virtual classes, now that they are the new norm? We broke down your biggest music-licensing questions (for both normal times and COVID times).

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