Marketing on Instagram is much more than posting a pretty picture. Here’s how to up the engagement on your feed with well-written captions.
Don’t keep your studio’s financial information solely in your head—or worse, a secret. That’s just one of the pieces of good advice this former studio owner and a business broker have to offer.
Local dance retailers can build a valuable source of repeat business—and a profit center—if they cultivate a reputation for professional pointe shoe fitting. So how do storeowners learn this essential element of their success?
This longtime dance studio owner radically reimagined her business when she took to heart two simple pieces of advice: Don’t work for free; and let your clients see your success.
Omnichannel selling is not just for the big guys. Here’s how one local dance retailer interweaves three sales channels—in-store, pop-ups and e-commerce—to move her fledgling business forward.
Right from the day you launch your dance studio (or any dance business, for that matter), it’s smart to understand the exit strategies open to you. A business financial expert outlines four options for any small business.
The harsh reality of the real estate market in certain urban centers can limit the growth of dance schools at just the time when customer demand is at its highest. Here’s how one popular Brooklyn community dance center found a solution.
For a local dance retailer, systems and policies are key to mastering the leap to multiple locations, so that everything is to your standards, and you can be present without being present.
“Leading is hard,” says Rachel Moore, President & CEO of The Music Center in Los Angeles. “It takes thought, intentionality and humility, and sometimes it requires the moral courage to make necessary changes. While those of us who guide arts organizations wake up every day with the goal of contributing to the human spirit, we must step up our efforts as leaders.”
Finding the right space and negotiating the details of a commercial real estate lease is among the most impactful activities a small-business owner can take on. It’s also among the most dreaded. Working with a lease consultant who specializes in your industry (e.g., dance studios or brick-and-mortar dance retailers) can ease the pain.