Your brand story can help your business attract and connect with customers. Here’s how to write one that works.
Here’s some design inspiration to add sizzle to your store for the fall selling season—from major overhauls to easy updates.
Stepping into your customers’ shoes can show you where you’re winning—and losing—business. We asked a trio of dance business owners to walk us through their customer journeys, and got tips from an expert on how to improve them.
From fires to break-ins, these studios’ horror stories are lessons in resilience and disaster preparedness.
Don’t feel you have to resort to discounting to entice customers into the store this fall. A compelling marketing message is a better way to bring them back after this year of COVID—and get your business on more solid ground financially.
Seven strategies to turn your post-recital high into strong fall enrollment for new and returning students
It’s another great opportunity to reengage your customers and bring them back into the store.
Lean dance businesses and solopreneurs may not have the budget for in-house experts or administrators. Luckily, these four organizations offer resources and support on everything from digital marketing to finances to compliance—often for free.
ICYMI, here are some of the key takeaways (and inspiration) from Dance Business Weekly’s June webinar for dance retailers.
Could these add-ons improve your online store’s customer experience? They’ve been road-tested by experienced dance retailers. Here’s the scoop.