Whether you’re a dance business with employees or a freelance dancer or solopreneur, here’s what you need to know about applying for PPP loan forgiveness.
Ballet companies have long counted on Nutcracker engagements as the revenue gift that keeps on giving. This season, canceled shows are a pain point for the dance industry, but ballet companies are finding innovative ways to reimagine this part of their business.
Studio owners had to reimagine their recitals on the fly this year. What changes—from new locations to virtual performances to red carpets—will stick around for 2021, and maybe even for the long haul?
Jamia Ramsey’s nearly three-year-old business was sparked by her own experience as a dancer. Now she’s filling a niche for other dancers of color like herself.
Adding new categories can mean extra revenue, but maintaining the store’s brand identity can be a challenge. Here’s how three storeowners handle it.
After this difficult year, show your staff that you value their hard work, and appreciate them sticking with you. (Yes, it’s possible to do so on a budget!)
Well, it can. But expanding a store’s offerings into categories like yoga, gymnastics and gifts holds both promise and peril for dance retailers.
This ballroom-studio owner in Seattle has always been resourceful, operating a restaurant and creating a popular date-night experience for her clients taking lessons in social dance. But the pandemic is stretching her creative muscles to the max as she tries to preserve both her studio and restaurant businesses until her customers can safely return.
A smart plan can serve as a road map through a world of unknowns. Here’s why your dance business needs one, and four steps to set you up for planning success.
Traditionally, comp season revenues serve as a bridge from the busy back-to-school and holiday seasons to spring recitals. With the pandemic upending all things dance, here are comp-season tactics for this year from three veteran dance retailers.