Using social-media influencers and brand ambassadors can be a very positive and successful marketing tool for retailers and other dance businesses. Just be sure they are following these FTC rules about disclosing sponsorships to their followers.
There are many good reasons that might trigger a decision to move your dance business. If you need to get out of a lease early, consider these options.
A study suggests that putting thought into hiring decisions and the way you bring new employees on board could save your store or studio serious money.
Dance stores and studios: Don’t miss out on these opportunities to cut your tax bill. Don’t delay—the sooner you start, the less stressed you’ll be as the year ends.
Marketing on Instagram is much more than posting a pretty picture. Here’s how to up the engagement on your feed with well-written captions.
Do you have your store’s plan in place? It’s not too late for last-minute marketing moves. Here’s how to get even more local dancers and dance Moms to #ShopSmall (but buy big) with your dance store this November 30 on Small Business Saturday
If you ever need to finance a renovation of your dance store or studio, or negotiate credit terms with vendors, a strong business credit rating can be very helpful.
Start this 5-step disaster preparedness plan today so you’re ready should a disaster strike—whether it’s a hurricane or a leak from a burst pipe in the space above your studio or store.
With talk of a possible recession in the air, it pays to bolster your business now. Not only will it help you weather a downturn, you’ll be positioned to take advantage of opportunities when the economy improves.
Among the essential qualities of a strong leader, Christine Cox of Philadelphia’s BalletX counts making mistakes and knowing when to hold back. In this interview, she talks about how her dance career prepared her to head BalletX, which recently opened a new million-dollar facility.