In times of recession or other financial difficulty, one response might be to rein in one’s activities and tighten the purse strings. Gina Gibney has a history of success by taking the opposite approach.
Kathryn Sullivan has found lots of fans for her Ballet Glider, which has been a sideline business during her years of teaching. Now she’s working on growing it. Two dance-business experts give advice about how to take it to the next level.
In 2011, Erin Carpenter’s Nude Barre filled a void in the retail marketplace for dancers of color. Today, even as more companies move toward selling inclusive dancewear, Nude Barre continues to thrive.
Ask yourself these seven questions before moving forward with a licensing model.
National unemployment rates are high due to the coronavirus—and even higher for dance businesses. Plus, the pandemic brings a host of new considerations for employers dealing with laid-off or furloughed employees. We broke down the answers to six need-to-know questions.
Kelly’s been holding creative virtual fundraisers since before it was cool (read: necessary). Here’s how to make them engaging—and bring in donations.
Since the onset of COVID-19, glittery black-tie fundraising galas with celebrity red carpets have become a thing of the past. But because arts organizations often rely on an annual gala event to bring in a significant portion of their operating budget, outright cancellation is not an option.
Small-dance-business owners have a responsibility to uphold anti-racist values. Take this pledge to make five actionable steps toward putting those values into practice.
While the risk of a lawsuit is low for those who faithfully follow state and local guidelines, this expert advises taking additional steps to protect your business.
Leveraging her visibility as the former artistic director of Houston’s METdance, Marlana Doyle was perfectly poised to open her new school. Then came COVID-19. When…