Asking people to donate money to help your for-profit business works best when they understand why you need it and what they’ll get in exchange. Here are some best practices for developing a successful campaign.
General operating funds are what keep the lights on at dance nonprofits. But before COVID-19, they could be difficult to procure, with big donors wanting to designate gifts for pet projects and foundations wary of giving unrestricted cash. Here’s how COVID-19 is changing that.
What’s it like to launch a business centered on your knowledge and experience as a performing artist? Jim Cooney shares why and how he created Amplified Artists, a new online membership community designed specifically for performing arts professionals.
New year, new business goals. It turns out these common ones could use a rethink—here’s how experts recommend you approach them.
While the current economic picture is grim for many Americans, the “K-shaped” recovery means high earners may have even more wealth than before the pandemic. For nonprofit dance organizations, this is good news—if they can successfully leverage their asks.
Skip the clichéd New Year’s resolutions and consider these expert recommendations for dance business owners of all kinds.
The renowned dancers and choreographers have off-Broadway gigs (with Broadway not far off), high-profile music videos and a VMA nomination under their belt. But during the pandemic they’ve added another item to their impressive resumé: owners of an innovative new dance studio and an intensive on-demand online program.
When studio owner Kyle Preiser teamed up with university educator and longtime convention faculty Judy Rice, their 2020 plan didn’t factor in the arrival of COVID-19. But rather than postpone the launch of Alpha Dance Convention, they committed to making it a learning experience. Here’s how, with flexibility, patience and a relationship-first approach, their start-up has made good use of a challenging time.
Ballet companies have long counted on Nutcracker engagements as the revenue gift that keeps on giving. This season, canceled shows are a pain point for the dance industry, but ballet companies are finding innovative ways to reimagine this part of their business.
Jamia Ramsey’s nearly three-year-old business was sparked by her own experience as a dancer. Now she’s filling a niche for other dancers of color like herself.