Wondering what it will be like to navigate the virtual version of this longstanding annual retailing event? While many of the same rules that we follow at in-person trade shows apply here, other elements are very different. Here’s how to make the most of it.
Dance storeowners report that fashion items are often beating out basics, baby ballerina gear is a bust and supply chains have been disrupted. We asked four veteran retailers how they are managing their stock to adapt to pandemic shifts.
Traditionally, comp season revenues serve as a bridge from the busy back-to-school and holiday seasons to spring recitals. With the pandemic upending all things dance, here are comp-season tactics for this year from three veteran dance retailers.
Best practices for dance retailers are evolving during the pandemic, but window displays still play an important role for brick-and-mortar stores.
Use these merchandising, selling and, yes, sanitizing tips to entice your customers to shop in person with you again—and to increase sales at checkout.
With their stores closed, these four retailers used the time to freshen up their spaces—a treat for their customers and a morale-booster for them.
Retailers big and small are looking for ways to move this season’s inventory to generate cash to survive. Here’s expert advice on designing retail deals that will help, not hurt, your business.
How local dance stores make sure they have the right inventory and the special services that will draw busy comp dancers (and their moms) to shop with them.
Look around at the props and merchandise you have in your store—with a little creativity you can turn almost anything into a Valentine’s Day display.
Just as online shopping has evolved over the last decade, so, too, has the experience of shopping in a store. Retailers are enhancing their physical spaces with interactive, hands-on merchandising. Here are three trends to watch.
