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Author: Basia Hellwig

Managing a Dance BusinessPosted onMarch 26, 2020May 7, 2020

Stay Strong: A Letter From the Editors

We want you to know that we are here for you. We’ll do our best to be a support in the weeks and months to come—bringing you news and business ideas you can use, links to business relief resources, and yes, inspiration and ideas from your fellow dance retailers and studio owners, on how to move forward.

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Small-Business News & TipsPosted onMarch 25, 2020March 26, 2020

3 New Social-Media Features That’ll Help You Stay Close to Your Customers

Recent changes in Facebook Messenger, Pinterest and Instagram features could be useful for understanding and reaching out to your customers.

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Dance RetailersPosted onMarch 25, 2020March 26, 2020

The One Social-Media Tool Every Dance Business Needs

How to use a social-content calendar to get the best return on investment for the time you spend on social-media marketing.

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Small-Business News & TipsPosted onMarch 4, 2020March 4, 2020

5 Simple Steps to Stop Stressing Over Online Reviews

Worrying about online reviews can certainly keep a dance store or studio owner up at night. But negative reviews aren’t necessarily the business-killer you think they are, and engaging with online review sites actually boosts revenues, this study shows.

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Small-Business News & TipsPosted onFebruary 19, 2020February 21, 2020

3 Reasons It’s a Good Time to Consider a Franchise

Owning a business that has already proven itself in the marketplace can give your entrepreneurial plans a jump start.

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Small-Business News & TipsPosted onFebruary 5, 2020February 5, 2020

A Question Too Far? Salary History Bans Continue to Gain Momentum

More states and cities are banning any questions about a candidate’s past salary during job interviews.

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Dance RetailersPosted onFebruary 5, 2020February 5, 2020

It’s Come-to-Our-Store Day!

How local dance retailers can step up their marketing around special days.

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Small-Business News & TipsPosted onJanuary 22, 2020January 22, 2020

Text-Message Marketing: Worth a Try?

A new study shows that customers may be more open to text-message marketing than you think—and even frustrated by not being able to reach out to your dance store or studio this way.

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Small-Business News & TipsPosted onJanuary 8, 2020January 8, 2020

What to Know If Your Dance Business Uses Influencers or Brand Ambassadors

Using social-media influencers and brand ambassadors can be a very positive and successful marketing tool for retailers and other dance businesses. Just be sure they are following these FTC rules about disclosing sponsorships to their followers.

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Small-Business News & TipsPosted onDecember 25, 2019December 21, 2022

3 Reasons Small-Business Employees Leave—and How to Keep More of Them

A study suggests that putting thought into hiring decisions and the way you bring new employees on board could save your store or studio serious money.

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Mar 29
ODC/Dance presents: Dance Downtown
Blue Shield of California Theater at YBCA
Mar 31
FLAMENCO VIVO CARLOTA SANTANA: Fronteras
STRAZ CENTER FOR THE PERFORMING ARTS
Apr 1
Step Afrika! Annual Company Artist Audition
Dance Loft
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Live Zoom Audition for the CLI Conservatory, Class of 2024
Zoom with The CLI Conservatory
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14th American Natya Festival
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